Top 5 things behind 100K followers:
These are without a doubt the top 5 things that grew my solopreneur business to 100k followers and $750K+ in sales:
1. Consistent, high-quality content: Post regularly and maintain high standards.
Consistent and high-quality are the key words.
2. Engaging authentically with your audience: Respond to comments, ask questions
I once sent 10,000 DM's within a few days after going viral.
Hard? Of course.
Worth it? No question.
3. Showcasing your unique expertise: Share behind-the-scenes, explain your process.
Going viral is great, but there's a place for middle of the funnel content that builds authority and establishes expertise.
4. Balancing personal and professional: Let your personality shine through.
People do business with people they like. Create content accordingly.
5. Adapting to each platform's strengths: Tailor content for Instagram, TikTok, LinkedIn, etc.
It takes more time, energy, and effort, but it's worth it.